Module 1 gave you the rule of one: one idea per slide, a full-sentence headline, three bullets at most. That rule stops slides being bad. This lesson is about making them good — and the difference is design.
Not artistic talent. Design, for slides, is four learnable habits: contrast, whitespace, alignment, and ruthless deletion. Meera is presenting the supplier review to the management team on Thursday, so we have a deadline to work to.
The three-second test
Every slide must pass one test: a viewer who glances up from their phone should grasp the point within about three seconds.
Three seconds is roughly the look a slide gets when it first appears, before the audience decides whether to keep reading or drift away. If the point lands inside that glance, the slide works. If the viewer has to hunt through six bullets to work out what matters, the slide has failed — no matter how correct its contents are.